adidas Volleyball approached ASK for an updated retail space for their summer tournament tour as well as a VIP lounge for players. For this project I designed custom retail fixtures, provided layout and graphic placement guidelines, and designed a full package of event collateral including lanyards, badges, photo backdrops, and social media graphics. This was a multi-location campaign and shipping and logistics were very important parts of the retail design. We used modular elements that can easily be re-arranged and attached to one another, allowing for dynamic staging in a variety of locations.
adidas Volleyball 2018 Tour
